Is Your Store Ready for AI Shopping?
ChatGPT, Gemini, and Perplexity are recommending products to millions of shoppers. Find out if your store makes the cut - test your AI Shopping Score in 30 seconds.
What We Measure
Product Schema
Completeness of your JSON-LD Product markup - brand, price, availability, reviews, specs.
AI Crawlability
Whether AI bots can access your content. robots.txt rules, JavaScript rendering, HTML structure.
Content Quality
Product description depth, specification richness, and review data in structured markup.
Why AI Shopping Readiness Matters
AI-powered shopping is no longer a future trend - it's happening now. ChatGPT's shopping features, Perplexity's product hub, and Google's AI Overviews are actively recommending products to millions of users.
When a shopper asks an AI assistant "What's the best running shoe under £100?", the AI evaluates product pages based on structured data, content quality, and review signals. Stores with complete, well-structured data get recommended. Stores without it get skipped.
The stores optimising for AI shopping now are capturing a growing channel while competitors remain invisible. The same optimisations also improve traditional SEO and Google Shopping performance.
Understanding Your Score
Frequently Asked Questions
What is an AI Shopping Score?
AI Shopping Score is a metric from 0-100 that measures how well your product pages are structured for AI shopping assistants like ChatGPT, Gemini, and Perplexity. It evaluates your structured data, product descriptions, review markup, crawlability, and robots.txt configuration.
Why does AI shopping readiness matter?
A growing number of shoppers use AI assistants to discover and compare products. If your store isn't optimised for AI crawlers, your products won't appear in AI-generated recommendations - meaning you're invisible to this growing sales channel.
What does the test check?
The test analyses your Product schema completeness (brand, price, availability, reviews), product description quality, review data in structured markup, robots.txt configuration for AI crawlers, and whether your content is accessible without JavaScript rendering.
What is a good AI Shopping Score?
A score of 80+ means your product pages are well-optimised for AI shopping recommendations. 50-79 means there are significant gaps that may prevent AI assistants from recommending your products. Below 50 means your store is likely invisible to AI shopping assistants.
Which AI assistants does this apply to?
The test covers optimisation for all major AI shopping platforms including ChatGPT (with browsing), Google Gemini, Perplexity, Microsoft Copilot, and Amazon Alexa/Rufus. The principles are the same across all LLM-based shopping assistants.
Is this test free?
Yes, completely free. Enter your store URL and get your AI Shopping Score with actionable recommendations in under 60 seconds.
Ready to check your AI Shopping Score?
Enter your store URL above or scan from the homepage. Free, instant results.
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